scent of an Apple product | The Foundist

Ahh, You Smell That? It’s the Smell of a Mac…

by Ritchie

No, not a mack. I said Mac. As in computer. As in Apple laptop computer.

You know, I wish I could make these things up, but I can’t. There is an artistic group in Australia who had a scent created. Not unusual. Celebrities do fragrances all the time. Except this group, called Greatest Hits, requested their signature fragrance smell like an Apple product being opened for the first time.

An excerpt from their site:

A distinctive scent can be observed when unwrapping a newly purchased Apple product from its packaging. Apple fans will certainly recognize this smell. The scent created for Greatest Hits encompasses the smell of the plastic wrap covering the box, printed ink on the cardboard, the smell of paper and plastic components within the box and of course the aluminum laptop which has come straight from the factory where it was assembled in China.

God, I hope this scent of an Apple product is a joke…

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